June 29, 1971 Srila Prabhupada: We can serve Kṛṣṇa in four ways. First of all, try to dedicate your life for Kṛṣṇa. That is first class. If not, then spare some of your money for Kṛṣṇa. If not, then give some words for Kṛṣṇa. Or give some intelligence. You can give. "Sir, if for organizing your this movement we know that you require money, but I have no money. So I have got a friend. He is rich. If you come, he will help you." This is intelligence.
You can serve Kṛṣṇa by intelligence. You can serve Kṛṣṇa by your money. You can serve Kṛṣṇa by your life. And at last, you can serve Kṛṣṇa by your words. Simply go door to door and request everyone, "Please chant Hare Kṛṣṇa. There will be no loss on your part. The gain you will see within one week. The gain you will see within one week if you chant Hare Kṛṣṇa. But you are not losing."
If we chant Hare Kṛṣṇa mantra, as soon as our heart is cleansed . . .That is the first benediction of chanting Hare Kṛṣṇa mantra, that our heart becomes cleansed. If your heart is not cleansed, how we are participating together? Somebody is Indian, somebody is American, somebody is Canadian, somebody is African. Because on the Kṛṣṇa consciousness platform the heart becomes cleansed. There are no more such consciousness that, "I am this," "I am that." The only consciousness is that, "I am Kṛṣṇa's." That is cleanliness of heart, as soon as we come to this platform that, "I am Kṛṣṇa's."
Just like the gopīs. All the inhabitants of Vṛndāvana, they were thinking, "We are all Kṛṣṇa's." Central point is Kṛṣṇa. That is the beauty of Vṛndāvana. All the inhabitants of Vṛndāvana—the elderly cowherd men, the boys, the girls, the trees, the river, the birds, the beasts, everyone—they are simply thinking, "I am Kṛṣṇa's." This is Kṛṣṇa consciousness.
710629 - Lecture Arrival - Los Angeles - June 29, 1971


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2You and Apon Bm Chowdary
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