I am especially encouraged by your increasing the distribution of books. That is our primary business, to sell these transcendental literatures profusely all over the world. …Whatever we have to do to induce people to take a book, that is nice. We shall judge the thing by its result, not by its means. But at the same time, we must avoid irritating anyone or disappointing anyone later by cheating them or telling big lies which become detected.
- Letter to: Damodara, Bombay, January 9, 1973
You need to be a member of puredevoteeseva to add comments!
Comments